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Beta-i’s new market positioning and its global expansion
![Media Relations](https://the-square.co/wp-content/uploads/2022/03/elipse.png)
The development and implementation of a PR strategy to maximize Beta-i’s new brand and market strategy, from an entrepreneurial and innovative association to a collaborative innovative consultancy company with global reach. In just three weeks, 10 references to Beta-i were published, including interviews in tier 1 media outlets specialized in economy and entrepreneurship.