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Let’s face it, we’re all scrolling fast, bombarded by endless posts and ads competing for our attention every day. So, how do brands stand out? Simple: with a compelling story.
A strong brand story isn’t just about a product, it’s about building a connection. It’s [...]
The voice is the instrument we use to communicate. From babies wailing for their parents’ attention to the conversations we have in our daily lives. It’s a unique power that helps us grow as a community. It’s no coincidence that radio is considered one of the most credible forms of [...]
In today’s fast-paced communication landscape, keeping up to date with the latest media trends is not just good practice, it’s essential. As press officers, our role extends beyond managing relationships with journalists and crafting quality content. We need to stay tuned in to the trends [...]
We got in touch with Nuno Garcia, General Manager of Gesconsult, to learn more about adopting new technologies in construction management processes.
Read the full insight right here.
Can you tell us a bit about your background and how you became [...]
Communicating, without question, is challenging, even for those who do it for a living. This is because, more often than not, the difficulty doesn’t lie in the act of communication itself, but in achieving true understanding.
I’m not talking about grammar or syntax, but about [...]
Summer often gets a reputation as a slow season for communication agencies, with both companies and clients typically heading off on holiday. However, people continue to search for information about brands, products and the market, even during their downtime. The Global Digital Report for 2024, [...]
Pride Day LGBTIQ+ has become a significant date, not only for advocating community rights but also for brands to showcase their support and connect with a diverse audience. From large corporations to small businesses, all join the same cause. This visibility is undoubtedly a positive step [...]
Time is a commodity. As the days pass and we grow older, its value in our lives increases. Ultimately, we find ourselves evaluating how, where and with whom we spend it. Although we never seem to have as much as we’d like, paradoxically, we often waste it.
As communication [...]
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